This report analyzes TV and online video trends in Latin America in 2024. Bundling and outstanding user experience will become crucial for pay TV and paid online video, while AVOD and FAST will become the place to sample premium content.
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2024 Trends to Watch: TV & Online Video in Latin America & the Caribbean
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The Analyst Team
Juan Villegas
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As part of the media and entertainment team, Juan’s main areas of research are TV & Online Video, covering the Latin American markets.
Juan joined Omdia in July 2021 after two years working at Futuresource Consulting as a research analyst in the Home Electronics team covering devices such as TV sets, media streamers, and home video players. Before entering the market research industry, he worked in the corporate communications sector and politics in his native Venezuela along with freelance content contributions in the music business. Juan holds a licentiate degree in sociology from Andres Bello Catholic University in Venezuela and a master’s degree in marketing from the University of Manchester, UK.
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