Ecosystem revenue to reshape the future of Middle Eastern consumer technology
After a surge in post-pandemic demand, smartphone and PC shipments in the Middle East have plateaued. According to Omdia, smartphone shipments grew from 35.6 million units in 2020 to 58.7 million in 2024, while consumer PCs (including notebooks and tablets) rose to just over 9 million.
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Apple’s “awe dropping” event: a return to hardware boldness
Omdia explores how Apple's "Awe Dropping" event signals a return to hardware boldness , tracking the company's strategic portfolio reset from retiring past models to introducing the premium iPhone Air and its role in accelerating the global shift to eSIM-only connectivity.
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Why services will decide who wins in smartphone retail
With hardware margins shrinking and upgrade cycles slowing, smartphone retailers and vendors must pivot to services - like cloud storage, insurance, and AI tools - to drive revenue. This blog from the smartphone team explores why service offerings, not devices, will determine who thrives in the evolving smartphone retail landscape.
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Delivering Production AI at Scale with the Right Storage
Mastering deployment storage, not just models and compute, marks the next strategic shift in AI development. In this third and final instalment of our three-part series, we explore the critical deployment tier and how operationalizing storage transforms AI models into real-world business value at scale.
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Building resilient semiconductor supply chains amid global tensions
Global tariffs are reshaping semiconductor supply chains, exposing critical vulnerabilities in an industry where Taiwan dominates 90% of advanced chip production. This blog examines resilience strategies, from geographic diversification to technological integration, as the industry invests $912 billion through 2028 to build a more balanced global ecosystem.
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The Storage that feeds AI training and modeling for High-Impact AI
Mastering the data pipeline, not just models and compute, marks the next strategic shift in AI development. In this second of a three-part series, we explore the performance storage tier and how it eliminates bottlenecks to maximize GPU utilization and accelerate model training.
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The unsung heroes powering the EV and AI revolution
The Omdia team explores how wide bandgap semiconductors are revolutionizing EVs and data centers, tracking their evolution from EV adoption to AI applications and beyond.
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Data ingest storage - the unsung hero in AI and LLM pipelines
Mastering the data pipeline, not just models and compute, marks the next strategic shift in AI development. In this first of a three-part series, we explore the foundational data ingest tier and how it turns raw data into the high-quality assets essential for AI success.
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How security data fabrics are redefining enterprise security
Omdia's analysis shows that security data fabrics are redefining enterprise security, driven by the need to solve the persistent and costly problem of managing disparate security data, in order to modernize security operations and enable proactive threat management.
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